{"id":21975,"date":"2022-12-08T15:43:00","date_gmt":"2022-12-08T15:43:00","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/08\/fords-global-chief-marketing-officer-suzy-deering-departs\/"},"modified":"2022-12-08T15:43:00","modified_gmt":"2022-12-08T15:43:00","slug":"fords-global-chief-marketing-officer-suzy-deering-departs","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/08\/fords-global-chief-marketing-officer-suzy-deering-departs\/","title":{"rendered":"Ford’s Global Chief Marketing Officer Suzy Deering Departs"},"content":{"rendered":"

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Automotive giant Ford<\/a>\u2019s first global chief marketing officer Suzy Deering is set to leave the automaker after two years.<\/p>\n

Deering, who joined from online marketplace eBay in 2020, will leave Friday. She does so after the Motor Company saw sales increase 16% to 464,674 units during the third quarter of 2022 in the United States.<\/p>\n

During her tenure, Deering oversaw brand communication, e-commerce and digital strategy, as well as the go-to-market strategy for Ford Blue.<\/p>\n

In a brief statement, Kumar Galhotra, president, Ford Blue said: \u201cWe thank Suzy for her contributions to Ford and wish her all the best in the future.\u201d<\/p>\n

In announcing her departure, Ford also declined to elaborate on the reason, but it has said that her Deering\u2019s successor \u201cwould be the subject of a future announcement.\u201d<\/p>\n

Writing on Linkedin, Deering explained that she joined Ford \u201cbecause of the mission and belief in what is possible now and for the next 100 years.\u201d She continued to explain that there had been \u201ca lot of change\u201d but described the future as \u201cclearer and more spectacular.\u201d<\/p>\n

\u201cI\u2019ve made the decision that it is time for me to move on and let the team fly.\u00a0My respect for the team and what\u2019s ahead as Ford evolves and lands the new brand positioning and the new brand design system will elevate the brand to greater heights,\u201d she added.<\/p>\n

\u201cLean on the strength of a clear company purpose that is driving the overall company mission.\u00a0It will bring me great joy to see the fruit of the labor of standing up an in-house e-commerce business to support the needs and expectations of the customer,\u201d Deering continued.<\/p>\n

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\u201cThe shift to focusing on the customer and aligning all aspects of the business to exceed their expectations isn\u2019t easy, but I believe in what\u2019s possible and what\u2019s ahead,\u201d she explained before thanking the company and revealing her plan to spend time with family.<\/p>\n<\/p><\/div>\n