{"id":21879,"date":"2022-12-08T08:41:56","date_gmt":"2022-12-08T08:41:56","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/08\/reducing-advocacy-friction-bringing-your-program-where-your-advocates-are\/"},"modified":"2022-12-08T08:41:56","modified_gmt":"2022-12-08T08:41:56","slug":"reducing-advocacy-friction-bringing-your-program-where-your-advocates-are","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/08\/reducing-advocacy-friction-bringing-your-program-where-your-advocates-are\/","title":{"rendered":"Reducing Advocacy Friction: Bringing Your Program Where Your Advocates Are"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\" loading=\"lazy\"  width=\"601\" height=\"201\"><\/a>\n<br \/><img decoding=\"async\" src=\"https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/12\/Podcast-Cover-Blog-1000x500-47-1.png\" loading=\"lazy\" \/><\/p>\n<div>\n<h2>Listen to the podcast:<\/h2>\n<p><iframe loading=\"lazy\" data-lazy=\"true\" data-src=\"https:\/\/anchor.fm\/radicallytransparent\/embed\/episodes\/Reducing-Advocacy-Friction-Bringing-Your-Program-Where-Your-Advocates-Are-e1rqrsj\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>Or catch us on <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/reducing-advocacy-friction-bringing-your-program-where\/id1494931430?i=1000589357707\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, <a href=\"https:\/\/open.spotify.com\/episode\/7pC02Rdcn5TTC2h9aaDMWu\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, or <a href=\"https:\/\/youtu.be\/kIU4ixYmRYQ\">YouTube<\/a>.<\/p>\n<p>Want to hear more from renowned B2B marketing leaders? Catch all episodes <a href=\"https:\/\/www.oktopost.com\/blog\/radically-transparent-2\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n<h2>Episode Summary<\/h2>\n<p>Internal Communication is key when rolling out and maintaining an employee advocacy program. When done right, it can:<\/p>\n<ul>\n<li>Boost participation<\/li>\n<li>Help distribute content to the right people at the right time across the organization<\/li>\n<li>Facilitate easy access to company news and updates.<\/li>\n<\/ul>\n<p>Employee advocacy can deliver exceptional results, but half the battle is getting your advocates to share a decent amount of social content on a regular basis. There are a few strong tactics to drive participation numbers, but nothing works better than bringing your advocacy content exactly where your people are.<\/p>\n<p>In this episode of Radically Transparent, <strong>Swastik Das, Senior Product Manager at Microsoft<\/strong>, and <strong>Shanie Zimerman, Strategic Partnerships at Oktopost<\/strong>, stop by to talk through some of the best-kept secrets of Microsoft Teams and Oktopost integration.<\/p>\n<p>Tune in to learn how marketing and sales teams are benefiting from it, and what we can expect between Microsoft Teams and Oktopost in 2023.<\/p>\n<h3>Hot Topics of this Episode Include:<\/h3>\n<ul>\n<li>What you need to know to bring advocacy content to where your team members are<\/li>\n<li>The best-kept secrets of the Microsoft Teams and Oktopost integration<\/li>\n<li>How marketing and sales teams are benefiting from the integration, specifically when it comes to social selling<\/li>\n<\/ul>\n<h2>Meet Swastik<\/h2>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/swastik-das-003b00132\/\" target=\"_blank\" rel=\"noopener\">Swastik Das<\/a> is working as Senior Product Manager at <a href=\"https:\/\/blogs.windows.com\/\" target=\"_blank\" rel=\"noopener\">Microsoft<\/a> and focused on the Teams ISV Ecosystem for MEA Region, including Israel. He works closely with both customers and partners to deliver impact and ensure partners are successful on the Microsoft Teams platform.<\/p>\n<p>Prior to Microsoft, Swastik was utilizing his product management experience at PayPal, ServiceNow, and Reliance Industries.<\/p>\n<h2>Watch the recording:<\/h2>\n<p><iframe loading=\"lazy\" title=\"Swastik Das on Reducing Advocacy Friction: Bringing Your Program Where Your Advocates Are\" width=\"720\" height=\"405\" data-lazy=\"true\" data-src=\"https:\/\/www.youtube.com\/embed\/kIU4ixYmRYQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h3>Subscribe to the Radically Transparent Podcast:<\/h3>\n<p><a href=\"https:\/\/www.oktopost.com\/blog\/radically-transparent-2\/\" target=\"_blank\" rel=\"noopener\">Keep binging Radically Transparent<\/a>!<\/p>\n<\/p><\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.oktopost.com\/blog\/microsoft-teams-oktopost-advocacy\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Listen to the podcast: Or catch us on Apple Podcasts, Spotify, or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes&#8230;<\/p>\n","protected":false},"author":1,"featured_media":21880,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-21879","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reducing Advocacy Friction: Bringing Your Program Where Your Advocates Are - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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