{"id":20086,"date":"2022-12-01T02:05:37","date_gmt":"2022-12-01T02:05:37","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/01\/8-benefits-of-the-hubspot-shopify-integration-for-b2b-manufacturers\/"},"modified":"2022-12-01T02:05:37","modified_gmt":"2022-12-01T02:05:37","slug":"8-benefits-of-the-hubspot-shopify-integration-for-b2b-manufacturers","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/12\/01\/8-benefits-of-the-hubspot-shopify-integration-for-b2b-manufacturers\/","title":{"rendered":"8 Benefits of the HubSpot Shopify Integration for B2B Manufacturers"},"content":{"rendered":"

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Do you use Shopify to sell your company\u2019s products online? Do you also use HubSpot for marketing, sales, and\/or service? Well, if you haven\u2019t yet set up the HubSpot Shopify integration, you\u2019re missing out on incredibly useful insights and information that could add to your company\u2019s bottom line.\u00a0<\/p>\n

This article covers the features and benefits waiting for B2B manufacturers, many of which typically underutilize ecommerce. Plus, you\u2019ll see examples of what you can do with the integration as it pertains to complex B2B manufacturers<\/a>.<\/p>\n

What is the HubSpot Shopify integration? Why should B2B manufacturers care?<\/h2>\n

You can quickly and easily connect your Shopify Seller account to your HubSpot CRM by using the HubSpot Shopify integration<\/a>. This creates a separate Deals pipeline in HubSpot Sales Hub<\/a> called \u201cecommerce\u201d that pulls valuable information about sales, abandoned carts, and pending checkouts into your HubSpot CRM.<\/p>\n

\"ecommerce-deals\"<\/p>\n

Having this information in your CRM results in numerous benefits that we\u2019ll unpack below \u2014 including being able to use customer information for email campaigns, marketing automation, reporting, and more. Simply put, it\u2019s powerful B2B ecommerce for manufacturers that shouldn\u2019t be missed.<\/p>\n

How do I set up the HubSpot Shopify integration?<\/h2>\n

Installing the Shopify integration in your HubSpot portal<\/a> is really as simple as logging in and turning it on.\u00a0<\/p>\n

Once you have signed into your Shopify account and integrated it with your HubSpot account, turn on 2-way sync to send information back and forth between the two platforms.\u00a0<\/p>\n

Here\u2019s what you\u2019ll see:<\/p>\n