{"id":20032,"date":"2022-11-30T22:46:51","date_gmt":"2022-11-30T22:46:51","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/your-winning-ctv-advertising-strategy-in-2023\/"},"modified":"2022-11-30T22:46:51","modified_gmt":"2022-11-30T22:46:51","slug":"your-winning-ctv-advertising-strategy-in-2023","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/your-winning-ctv-advertising-strategy-in-2023\/","title":{"rendered":"Your winning CTV advertising strategy in 2023"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div itemprop=\"articleBody\">\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/www.bigmarker.com\/third-door-media\/Putting-in-the-Work-Understanding-B2B-Audiences-on-Connected-TV?utm_bmcr_source=selpost\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" alt=\"\" class=\"wp-image-389872\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-800x450.jpg 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-600x338.jpg 600w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-200x113.jpg 200w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-1536x864.jpg 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-150x84.jpg 150w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797.jpg 1920w\" data-lazy-data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-800x450.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-800x450.jpg\" alt=\"\" class=\"wp-image-389872\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-800x450.jpg 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-600x338.jpg 600w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-200x113.jpg 200w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-1536x864.jpg 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797-150x84.jpg 150w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Shutterstock_603165797.jpg 1920w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/noscript><\/a><\/figure>\n<p>Your B2B audience is full of avid TV watchers. In the days of linear television, it was nearly impossible (and very expensive) to target them accurately, which meant the TV screen was virtually off-limits for B2B marketers. Now, Connected TV has entered the scene, with digital roots and third-party data providers that allow for precision targeting of B2B audiences.\u00a0<\/p>\n<p>You can now reach them whether they\u2019re unwinding after work with reality television or streaming their favorite films on the weekend.<\/p>\n<p>Learn more by attending <a href=\"https:\/\/www.bigmarker.com\/third-door-media\/Putting-in-the-Work-Understanding-B2B-Audiences-on-Connected-TV?utm_bmcr_source=selpost\">\u201cPutting in the Work: Understanding B2B Audiences on Connected TV,\u201d <\/a>presented by MNTN.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<p>Click <a href=\"https:\/\/searchengineland.com\/webinars\">here to view <\/a>more Search Engine Land webinars.<\/p>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<em><a class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLXKIzD8vAQ?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" rel=\"nofollow noopener\">Add Search Engine Land to your Google News feed.<\/a><\/em>\u00a0\u00a0\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/noscript><\/p>\n<hr\/><\/div>\n<div class=\"row\">\n<div class=\"col-6\">\n<div class=\"container-fluid px-0 sel-new-articles\">\n<div class=\"row\">\n<div class=\"col-12\">\n<p class=\"pb-1\">New on Search Engine Land<\/p>\n<section class=\"global-content-stream\">\n<\/section><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<p><!-- START EOS SPACE --><\/p>\n<p><!-- END EOS SPACE -->\t\t\t\t\t<\/p>\n<div class=\"about-author\">\n<p>About The Author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3\">\n<div class=\"avatar\" style=\"min-width:140px;min-height:140px\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Cynthia Ramsaran\" width=\"140\" height=\"140\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2021\/06\/Cynthia_Ramsaran.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2021\/06\/Cynthia_Ramsaran.jpg\" alt=\"Cynthia Ramsaran\" width=\"140\" height=\"140\"\/><\/noscript>\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\t\t\t\t\t\tCynthia Ramsaran is director of custom content at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over two decades of editorial\/content marketing experience, Cynthia\u2019s expertise spans the marketing, technology, finance, manufacturing and gaming industries. She was a writer\/producer for CNBC.com and produced thought leadership for KPMG. Cynthia hails from Queens, NY and earned her Bachelor&#8217;s and MBA from St. John&#8217;s University.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/searchengineland.com\/webinar-your-winning-ctv-advertising-strategy-in-2023-389871\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your B2B audience is full of avid TV watchers. In the days of linear television, it was nearly impossible (and very expensive) to target them&#8230;<\/p>\n","protected":false},"author":1,"featured_media":20033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-20032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Your winning CTV advertising strategy in 2023 - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/your-winning-ctv-advertising-strategy-in-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Your winning CTV advertising strategy in 2023 - mailinvest.blog\" \/>\n<meta property=\"og:description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/your-winning-ctv-advertising-strategy-in-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"mailinvest.blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freelanceracademic\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-30T22:46:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailinvest.blog\/wp-content\/uploads\/2022\/11\/Shutterstock_603165797.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin@mailinvest.blog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin@mailinvest.blog\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/\"},\"author\":{\"name\":\"admin@mailinvest.blog\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/person\\\/012701c4c204d4e4ebd34f926cfd31a4\"},\"headline\":\"Your winning CTV advertising strategy in 2023\",\"datePublished\":\"2022-11-30T22:46:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/\"},\"wordCount\":211,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/Shutterstock_603165797.jpg\",\"articleSection\":[\"Tech Universe\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/\",\"name\":\"Your winning CTV advertising strategy in 2023 - mailinvest.blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2022\\\/11\\\/30\\\/your-winning-ctv-advertising-strategy-in-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/Shutterstock_603165797.jpg\",\"datePublished\":\"2022-11-30T22:46:51+00:00\",\"description\":\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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