{"id":19874,"date":"2022-11-30T12:59:56","date_gmt":"2022-11-30T12:59:56","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/5-ways-to-improve-your-content-workflow-and-strategy-in-2023\/"},"modified":"2022-11-30T12:59:56","modified_gmt":"2022-11-30T12:59:56","slug":"5-ways-to-improve-your-content-workflow-and-strategy-in-2023","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/11\/30\/5-ways-to-improve-your-content-workflow-and-strategy-in-2023\/","title":{"rendered":"5 ways to improve your content workflow and strategy in 2023"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div itemprop=\"articleBody\">\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" alt=\"\" class=\"wp-image-389814\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-800x450.jpg 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-600x338.jpg 600w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-200x113.jpg 200w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-1536x864.jpg 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-150x84.jpg 150w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928.jpg 1920w\" data-lazy-data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-800x450.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-800x450.jpg\" alt=\"\" class=\"wp-image-389814\" data-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-800x450.jpg 800w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-600x338.jpg 600w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-200x113.jpg 200w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-768x432.jpg 768w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-1536x864.jpg 1536w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928-150x84.jpg 150w, https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-Shutterstock_1160577928.jpg 1920w\" data-sizes=\"auto, (max-width: 800px) 100vw, 800px\"\/><\/noscript><\/figure>\n<\/div>\n<p>Digital content creation and management seem to be more complex than ever. Workflows now need to accommodate remote workers and resources, worldwide offices, and security and privacy concerns, not to mention the growing pressure on content and creative teams to produce more content in less time and with fewer resources.<\/p>\n<p>So how are the most successful teams currently executing production and managing their workflows? To answer this question and find out the best practices for improving efficiency, Canto surveyed nearly 650 professionals in the United States and the United Kingdom involved in the production, management and\/or strategy for content and creative assets at their organization.<\/p>\n<p>Tune <a href=\"https:\/\/www.bigmarker.com\/third-door-media\/5-Ways-to-Improve-your-Content-Workflows-and-Strategy-in-2023?utm_bmcr_source=sponsoredpost\">into this <\/a><a href=\"https:\/\/www.bigmarker.com\/third-door-media\/5-Ways-to-Improve-your-Content-Workflows-and-Strategy-in-2023?utm_bmcr_source=sponsoredpost\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">webinar<\/a><a href=\"https:\/\/www.bigmarker.com\/third-door-media\/5-Ways-to-Improve-your-Content-Workflows-and-Strategy-in-2023?utm_bmcr_source=sponsoredpost\"> <\/a>to learn the results of the survey and take an in-depth look at the content strategies, workflows and technologies that have made these organizations successful. You\u2019ll take away valuable tips on how you can revamp your own content programs in 2023 and dive deep into the five areas to improve content workflow and strategy, including:<\/p>\n<ol>\n<li>Running a content audit for all relevant and current content<\/li>\n<li>Centralizing your content into a single location and applying metadata<\/li>\n<li>Building a technology stack that is optimized for collaboration<\/li>\n<li>Prioritizing your content workflows<\/li>\n<li>Focusing on brand consistency and speed to market<\/li>\n<\/ol>\n<p>Planning and creating content is much harder than it used to be, with disconnected teams and a broken digital content supply chain. <a href=\"https:\/\/www.bigmarker.com\/third-door-media\/5-Ways-to-Improve-your-Content-Workflows-and-Strategy-in-2023?utm_bmcr_source=sponsoredpost\" target=\"_blank\" rel=\"noreferrer noopener sponsored nofollow\">Watch this webinar<\/a> so you can plan, create, manage and deliver your best content program in 2023.<\/p>\n<hr\/>\n<div class=\"google-news-link text-center\">\n\t\t\t\t\t\t\t<em><a class=\"\" href=\"https:\/\/news.google.com\/publications\/CAAqBggKMLXKIzD8vAQ?hl=en-US&amp;gl=US&amp;ceid=US%3Aen\" target=\"_blank\" rel=\"nofollow noopener\">Add Search Engine Land to your Google News feed.<\/a><\/em>\u00a0\u00a0\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Google News\" width=\"140\" height=\"38\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/themes\/editorial-2021\/img\/icons\/google_news.png\" alt=\"Google News\" width=\"140\" height=\"38\"\/><\/noscript><\/p>\n<hr\/><\/div>\n<div class=\"row\">\n<div class=\"col-6\">\n<div class=\"container-fluid px-0 sel-new-articles\">\n<div class=\"row\">\n<div class=\"col-12\">\n<p class=\"pb-1\">New on Search Engine Land<\/p>\n<section class=\"global-content-stream\">\n<\/section><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/p><\/div>\n<div class=\"about-author\">\n<p>About The Author<\/p>\n<div class=\"information\">\n<div class=\"author-module\">\n<div class=\"row\">\n<div class=\"col-12 col-lg-3\">\n<div class=\"avatar\" style=\"min-width:140px;min-height:140px\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" alt=\"Canto\" width=\"140\" height=\"140\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-140x140-1.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"img-fluid\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/11\/Canto-140x140-1.png\" alt=\"Canto\" width=\"140\" height=\"140\"\/><\/noscript>\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"col-12 col-lg-9\">\n<div class=\"about\">\n<p>\t\t\t\t\t\tCanto provides digital asset management solutions for companies of all sizes and across all industries that rely on visual communications. Founded in 1990, Canto is one of the pioneers of the digital asset management industry.<\/p>\n<p>Over 2,500 customers rely on Canto\u2019s software to organize, find and share images and videos that are key to working faster and building a brand in today&#8217;s digital ecosystem.<\/p>\n<p>Canto is based in San Francisco (USA), Berlin and Giessen (Germany) with a global partner network. Canto ranks high for ease of use, customer experience and user adoption.\t\t\t\t\t<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\n\t\t\t\t\t<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/searchengineland.com\/5-ways-to-improve-your-content-workflow-and-strategy-in-2023-389813\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital content creation and management seem to be more complex than ever. Workflows now need to accommodate remote workers and resources, worldwide offices, and security&#8230;<\/p>\n","protected":false},"author":1,"featured_media":19875,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-19874","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 ways to improve your content workflow and strategy in 2023 - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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