{"id":18348,"date":"2022-03-03T07:51:11","date_gmt":"2022-03-03T07:51:11","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/03\/03\/suz-barton-on-using-employee-advocacy-for-social-selling\/"},"modified":"2022-03-03T07:51:11","modified_gmt":"2022-03-03T07:51:11","slug":"suz-barton-on-using-employee-advocacy-for-social-selling","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/03\/03\/suz-barton-on-using-employee-advocacy-for-social-selling\/","title":{"rendered":"Suz Barton on Using Employee Advocacy for Social Selling"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\" loading=\"lazy\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div>\n<p>Suz Barton, Director of Demand Generation at Oktopost takes on social selling vs. employee advocacy.<\/p>\n<h2>Listen to the podcast:<\/h2>\n<p><iframe loading=\"lazy\" data-lazy=\"true\" data-src=\"https:\/\/anchor.fm\/radicallytransparent\/embed\/episodes\/Suz-Barton-on-Using-Employee-Advocacy-for-Social-Selling-e1e6ut3\" width=\"400px\" height=\"102px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><em>Or catch us on <a href=\"https:\/\/podcasts.apple.com\/ca\/podcast\/radically-transparent\/id1494931430\" target=\"_blank\" rel=\"noopener\">Apple Podcasts<\/a>, <a href=\"https:\/\/open.spotify.com\/show\/5QLGfJTG8SLxumT5aFG9aG\" target=\"_blank\" rel=\"noopener\">Spotify<\/a>, or <a href=\"https:\/\/youtu.be\/VdKYk8XqZB8\" target=\"_blank\" rel=\"noopener\">YouTube<\/a>.<\/em><\/p>\n<h2>Watch the recording:<\/h2>\n<p><iframe loading=\"lazy\" title=\"Suz Barton on Using Employee Advocacy for Social Selling\" width=\"720\" height=\"405\" data-lazy=\"true\" data-src=\"https:\/\/www.youtube.com\/embed\/VdKYk8XqZB8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><em>Want to hear more from renowned marketing leaders on paid social? Catch all episodes <a href=\"https:\/\/www.oktopost.com\/blog\/podcast\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/em><\/p>\n<h2>Episode Summary<\/h2>\n<p>Suz Barton, Oktopost\u2019s Director of Demand Generation reveals her secret sauce on how she\u2019s helping sales leaders hit their numbers while staying sane under constant pressure to hit her own. Throughout the episode, Suz also uncovers the life-changing magic of using employee advocacy for social selling and she\u2019s using advocacy to help sales teams be more effective. Suz even breaks down the differences between social selling and employee advocacy so you leave this episode with full confidence knowing which program outline to bring to your next strategy meeting!<\/p>\n<h2>Meet Suz Barton<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12274\" src=\"https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-02-at-11.41.07-256x257.png\" loading=\"lazy\" alt=\"\" width=\"222\" height=\"223\" srcset=\"https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-02-at-11.41.07-256x257.png 256w, https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-02-at-11.41.07-356x357.png 356w, https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-02-at-11.41.07-100x100.png 100w, https:\/\/cdn-www.oktopost.com\/blog\/wp-content\/uploads\/2022\/03\/Screen-Shot-2022-03-02-at-11.41.07.png 686w\" sizes=\"auto, (max-width: 222px) 100vw, 222px\"\/><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/suzanne-barton-5109354\/\" target=\"_blank\" rel=\"noopener\"> Suz<\/a> is Oktopost\u2019s Director of Demand Generation and focuses on initiating conversations with new customers for our sales team across the globe. She has a solid track record of building strong relationships with customers and sales teams and has always been focused on driving growth in B2B technology organizations.<\/p>\n<p>Away from running integrated marketing programs, Suz enjoys listening to rock music, watching football, and having adventures in the great outdoors \u2013 a part of her will always wish she could be Batman.<\/p>\n<h2>Stay in the Loop<\/h2>\n<p><strong>Radically Transparent<\/strong> is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe.<\/p>\n<p>Each episode shines a light on the inner workings of B2B leadership\u2013 including what keeps successful CEOs, CMOs, VPs, and social media teams up at night, professionally. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today\u2019s most interesting marketers.<\/p>\n<p>Quickly becoming one of Oktopost\u2019s most popular original podcast shows on the internet, new episodes air every Thursday on Radically Transparent, a podcast channel, built for marketers, by marketers.<\/p>\n<p>Catch all episodes <a href=\"https:\/\/www.oktopost.com\/blog\/podcast\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n<h2>Like What You Heard?<\/h2>\n<p>Help us get the word out! Leave a rating and review on Apple Podcasts by heading on over to the Library Tab under Shows. Click on the podcast subscription and scroll down to Ratings &amp; Reviews to give it a star rating.<\/p>\n<p>It\u2019ll take you less than a minute and it\u2019ll help us spread the word about Radically Transparent.<\/p>\n<h3>Subscribe to the Radically Transparent Podcast, brought to you by Oktopost, today:<\/h3>\n<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/www.oktopost.com\/blog\/suz-barton-social-selling\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Suz Barton, Director of Demand Generation at Oktopost takes on social selling vs. employee advocacy. Listen to the podcast: Or catch us on Apple Podcasts,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":18349,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-18348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Suz Barton on Using Employee Advocacy for Social Selling - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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