{"id":17308,"date":"2022-02-28T09:31:51","date_gmt":"2022-02-28T09:31:51","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/28\/whats-a-good-google-ads-ctr-cpc-cpa-in-2022-study\/"},"modified":"2022-02-28T09:31:51","modified_gmt":"2022-02-28T09:31:51","slug":"whats-a-good-google-ads-ctr-cpc-cpa-in-2022-study","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/28\/whats-a-good-google-ads-ctr-cpc-cpa-in-2022-study\/","title":{"rendered":"What’s A Good Google Ads CTR\/CPC\/CPA In 2022? [STUDY]"},"content":{"rendered":"

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\u201cIs this a good click-through rate?\u201d<\/p>\n

\u201cWhy is our cost per conversion high? Is this in line with our competitors?\u201d<\/p>\n

\u201cWhat\u2019s a good conversion rate?\u201d<\/p>\n

How many times do you get asked these questions in a week? A month?<\/p>\n

Nothing\u2019s more frustrating than getting these questions from your C-Suite team without having data to back it up. Or, you have outdated data that is not useful in today\u2019s advertising world.<\/p>\n

Keeping up-to-date on industry benchmarks is crucial to help answer these questions for your business.<\/p>\n

Wordstream by LOCALiQ recently published<\/a> their Search Advertising benchmarks for 2021.<\/p>\n

Their data consists of data points from thousands of campaigns in both Google and Microsoft Ads for the top 20 industries. Some of the top industries include:\n<\/p>\n