{"id":14526,"date":"2022-02-18T00:42:07","date_gmt":"2022-02-18T00:42:07","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/18\/6-ways-to-generate-more-revenue-using-videos-in-2022\/"},"modified":"2022-02-18T00:42:07","modified_gmt":"2022-02-18T00:42:07","slug":"6-ways-to-generate-more-revenue-using-videos-in-2022","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/18\/6-ways-to-generate-more-revenue-using-videos-in-2022\/","title":{"rendered":"6 Ways to Generate More Revenue Using Videos in 2022"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div>\n<h4 class=\"entry-byline\">By <a href=\"\" title=\"Posts by Amir Shahzeidi\" rel=\"author\">Amir Shahzeidi<\/a>  <span class=\"entry-date\">February 17, 2022<\/span><\/h4>\n<h3 class=\"entry-excerpt\"\/>\n<p>Learn how you can use a video strategy to increase your business\u2019s revenue.<\/p>\n<p>Video has become the focus of the internet and there\u2019s no better time for small businesses and growing brands to get in on the trend.\u00a0<\/p>\n<p>Adapting your content to work through video means that you can get visibility on high-growth channels like TikTok \u2013 with more than <a href=\"https:\/\/www.businessofapps.com\/data\/tik-tok-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">1 billion monthly active users<\/a> \u2013 and Instagram that <a href=\"https:\/\/www.instagram.com\/tv\/CQwNfFBJr5A\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">pivoted to video<\/a> in late 2021.\u00a0<\/p>\n<p>Video can be <strong>used throughout your whole customer journey<\/strong>, from generating interest in your brand and driving customer conversions to keeping them on board and engaging with them.\u00a0<\/p>\n<p>Want to know how?<\/p>\n<p>We\u2019ve got 6 tried and true ways you can use video to boost the revenue for your online business, including:<\/p>\n<ul>\n<li>Getting your brand story out there<\/li>\n<li>Showing everything your product or service offers<\/li>\n<li>Using video to monetize your expertise<\/li>\n<\/ul>\n<p>Plus, inspiring examples so you can see our tips in action.\u00a0<\/p>\n<p>Let\u2019s jump right into it.<\/p>\n<h2 id=\"h-table-of-contents\">Table of Contents<\/h2>\n<p><a href=\"#h-1-tell-your-brand-story-using-video\">1. Tell your brand story using video<\/a><\/p>\n<p><a href=\"#h-2-retain-your-customers-with-video\">2. Retain your customers with video content<\/a><\/p>\n<p><a href=\"#h-3-sell-online-courses\">3. Sell online courses<\/a><\/p>\n<p><a href=\"#h-4-host-webinars\">4. Host webinars<\/a><\/p>\n<p><a href=\"#h-5-create-a-video-membership-site\">5. Create a video membership site<\/a><\/p>\n<p><a href=\"#h-6-promote-your-products-and-services-using-video\">6. Promote your products and services using video<\/a><\/p>\n<h2 id=\"h-1-tell-your-brand-story-using-video\">1. Tell your brand story using video\u00a0<\/h2>\n<p>Telling the story of your brand and your products is an effective way to let your audience know <strong>who you are and what you\u2019re about.<\/strong>\u00a0<\/p>\n<p>Think about some of the biggest brands you know \u2013 most people know Facebook started in a college dorm or that Bill Gates started in his parents\u2019 garage.\u00a0<\/p>\n<p>It\u2019s not just billion-dollar companies that can use this tactic to generate more customers and income.\u00a0<\/p>\n<p>According to storytelling statistics done by headstream, if people love a brand story, 55% are more likely to buy the product, 44% will share the story, and 15% will immediately buy the product. <\/p>\n<p>In addition, <a href=\"https:\/\/stackla.com\/resources\/reports\/bridging-the-gap-consumer-marketing-perspectives-on-content-in-the-digital-age\/\" target=\"_blank\" rel=\"noreferrer noopener\">Research by Stackla shows<\/a> that 79% of people say user-generated content highly impacts their purchasing decisions.<\/p>\n<p>You\u2019ll increase brand awareness when you start to tell your brand and product story, developing a deeper connection with your audience.\u00a0<\/p>\n<p>As with any strong branding and marketing exercise, your business should see an increase in leads, customers, and income when you start to put out videos about your story.<\/p>\n<h3 id=\"h-example-glossier\"><strong>Example: Glossier<\/strong><\/h3>\n<p>Glossier is a beauty brand founded in 2014 with a mission to put customers at the heart of the product creation process.\u00a0<\/p>\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"1024\" alt=\"tiktok post\" class=\"wp-image-99881\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/glossier-brand-storytelling-505x1024.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"1024\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/glossier-brand-storytelling-505x1024.jpg\" alt=\"tiktok post\" class=\"wp-image-99881\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/vm.tiktok.com\/ZSexNph1N\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">TikTok<\/a><\/figcaption><\/figure>\n<p>To get the message across, the brand uses TikTok videos that explain how some of its most popular products have been developed.\u00a0<\/p>\n<p>You can see in the screenshot, this video shows the feedback that the company received and showcases the product that was developed from it.\u00a0<\/p>\n<p>This <strong>puts the customer at the center of the product <\/strong>and shows them what sets the brand apart, encouraging more viewers to buy the products and increase sales.\u00a0<\/p>\n<h2 id=\"h-2-retain-your-customers-with-video\">2. Retain your customers with video<\/h2>\n<p>Video is a super popular content type, so if you want to <a href=\"https:\/\/blog.aweber.com\/learn\/how-to-build-a-customer-driven-marketing-strategy.htm\">put your customer at the heart of your marketing strategy<\/a>, it makes sense to give them what they want.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"881\" height=\"562\" alt=\"Chart showing most popular types of content videos, data from statistia\" class=\"wp-image-99883\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types.png 881w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types-300x191.png 300w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types-768x490.png 768w\" data-lazy-data-sizes=\"(max-width: 881px) 100vw, 881px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"881\" height=\"562\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types.png\" alt=\"Chart showing most popular types of content videos, data from statistia\" class=\"wp-image-99883\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types.png 881w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types-300x191.png 300w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/statista-popular-content-types-768x490.png 768w\" data-sizes=\"auto, (max-width: 881px) 100vw, 881px\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/www.statista.com\/statistics\/1254810\/top-video-content-type-by-global-reach\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Statista<\/a><\/figcaption><\/figure>\n<p>How-to videos are the third most popular video type \u2013 and probably the easiest for your small business to create.\u00a0<\/p>\n<p>Using this video format, you can <strong>educate your customers about your product <\/strong>so they can both understand why to use it in the first place, and then give them a reason to keep buying from you.\u00a0<\/p>\n<p>Here\u2019s how one brand is using video to educate customers and keep them coming back for more.<\/p>\n<h3 id=\"h-example-califia-farms\"><strong>Example: Califia Farms<\/strong><\/h3>\n<p>Califia Farms is a dairy alternatives brand based in California and is one of many <a href=\"https:\/\/instasize.com\/blog\/using-instagram-videos-for-business\" target=\"_blank\" rel=\"noreferrer noopener\">businesses using Instagram videos<\/a> to promote products.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"960\" alt=\"Example of business using Instagram videos to promote products\" class=\"wp-image-99884\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram.jpg 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram-156x300.jpg 156w\" data-lazy-data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"960\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram.jpg\" alt=\"Example of business using Instagram videos to promote products\" class=\"wp-image-99884\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram.jpg 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Califia-customer-retention-Instagram-156x300.jpg 156w\" data-sizes=\"auto, (max-width: 500px) 100vw, 500px\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/www.instagram.com\/reel\/CX370yOjEIS\/?utm_medium=copy_link\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Instagram<\/a><\/figcaption><\/figure>\n<p>It regularly shares new and inventive recipes that use the flavored drinks it offers, as you can see in the screenshot above.\u00a0<\/p>\n<p>Videos are a perfect way to give new recipes, show product hacks, or showcase lesser-known features of your product because you can get the information across clearly and succinctly.\u00a0<\/p>\n<p>It\u2019s a great way to <strong>increase your customer lifetime value (CLV) and build loyal customers<\/strong> who love everything your product does.\u00a0<\/p>\n<h2 id=\"h-3-sell-online-courses\">3. Sell online courses<\/h2>\n<p>There are plenty of people who want to learn from experts; as a successful business founder, coach, consultant, or solopreneur, you have in-demand skills.\u00a0<\/p>\n<p>If <a href=\"https:\/\/blog.aweber.com\/learn\/promote-and-sell-online-courses.htm\">creating a course<\/a> hadn\u2019t crossed your mind yet, it\u2019s worth knowing that the <a href=\"https:\/\/www.gminsights.com\/industry-analysis\/elearning-market-size\" target=\"_blank\" rel=\"noreferrer noopener\">eLearning industry is set to grow 21% per year<\/a> up to 2027.\u00a0<\/p>\n<p>To get a slice of that market doesn\u2019t require a whole new business \u2013 you can <strong>create an online course to teach people your business or professional expertise<\/strong> with a one-off investment of time and money and a little bit of marketing along the way.\u00a0<\/p>\n<p>Once your video course is created, you can upload it to a <a href=\"https:\/\/www.uscreen.tv\/blog\/video-hosting\/\" target=\"_blank\" rel=\"noreferrer noopener\">video hosting platform<\/a> and sell your course for a one-time fee.\u00a0<\/p>\n<p>Here\u2019s someone who\u2019s done just that.<\/p>\n<h3 id=\"h-example-rachel-pedersen\"><strong>Example: Rachel Pedersen<\/strong><\/h3>\n<p>Rachel Pedersen found success with her own social media management agency.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"409\" alt=\"Example of business selling online video courses\" class=\"wp-image-99886\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM.png 761w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM-300x161.png 300w\" data-lazy-data-sizes=\"(max-width: 761px) 100vw, 761px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"761\" height=\"409\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM.png\" alt=\"Example of business selling online video courses\" class=\"wp-image-99886\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM.png 761w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-17-at-10.12.26-AM-300x161.png 300w\" data-sizes=\"auto, (max-width: 761px) 100vw, 761px\"\/><\/noscript><\/figure>\n<p>Taking advantage of everything she had learned <a href=\"https:\/\/blog.aweber.com\/email-marketing\/3-social-media-strategies-for-the-email-marketer.htm\">navigating social media<\/a>, Rachel created a course to help other people find success.\u00a0<\/p>\n<p>She\u2019s <strong>capitalized on the success of her online course<\/strong> and created more which has opened up even more revenue streams for her.\u00a0<\/p>\n<p>Whatever your business field is or what you\u2019ve learned over the years, there will be people who want to know your secrets.\u00a0<\/p>\n<h2 id=\"h-4-host-webinars\">4. Host webinars<\/h2>\n<p>When you want to build your brand on the fact that you\u2019re an industry leader or you have a product with lots of use cases. Hosting webinars can be a great way to boost your revenue.\u00a0<\/p>\n<p>You can <strong>use webinars to grow your business<\/strong> in two ways:<\/p>\n<ol>\n<li>Free webinars that engage with your audience, teach them about what you know, and get feedback on your product or services.<\/li>\n<li>Paid-for webinars where you sell tickets to attend and you offer learning or training that can add serious value to your audience.\u00a0<\/li>\n<\/ol>\n<p>Whichever you choose, you\u2019ll need to choose the right <a href=\"https:\/\/www.uscreen.tv\/blog\/live-streaming-platforms\/\" target=\"_blank\" rel=\"noreferrer noopener\">platform to host live-stream content<\/a> and that gives you the option to sell access if you want.\u00a0<\/p>\n<p>Your webinars can help generate leads by showing people that you really know your industry and that they should trust you and your product.\u00a0<\/p>\n<h2 id=\"h-5-create-a-video-membership-site\">5. Create a video membership site<\/h2>\n<p>Maybe creating an online course isn\u2019t for you but you\u2019re still an avid blogger or feel like you have content to share.\u00a0<\/p>\n<p>Lots of businesses have gone online since the pandemic and video can be a great medium for:<\/p>\n<ul>\n<li>Personal trainers<\/li>\n<li>Yoga teachers<\/li>\n<li>Tutors<\/li>\n<li>Coaches<\/li>\n<li>Musicians<\/li>\n<\/ul>\n<p>Or anyone else with a service that translates well into visual form.<\/p>\n<p>To build a new revenue stream, you can either <a href=\"https:\/\/www.uscreen.tv\/blog\/create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">create a new video membership site<\/a> from scratch or <strong>use your existing website and integrate your video hosting solution<\/strong>.\u00a0<\/p>\n<p>On your video site, you can charge a subscription to access your videos, offering your business a recurring income.\u00a0<\/p>\n<p>Let\u2019s check out another example.<\/p>\n<h3 id=\"h-example-max-maxwell\"><strong>Example: Max Maxwell<\/strong><\/h3>\n<p>Successful investor Max Maxwell shares the secrets to his business growth through his website and video app for mobile and TV.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"350\" alt=\"Max Maxwell shares the secrets to his business growth through his website and video app for mobile and TV.\" class=\"wp-image-99888\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image.png 740w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image-300x142.png 300w\" data-lazy-data-sizes=\"(max-width: 740px) 100vw, 740px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"740\" height=\"350\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image.png\" alt=\"Max Maxwell shares the secrets to his business growth through his website and video app for mobile and TV.\" class=\"wp-image-99888\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image.png 740w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-homepage-image-300x142.png 300w\" data-sizes=\"auto, (max-width: 740px) 100vw, 740px\"\/><\/noscript><\/figure>\n<p>He posts regular content for his followers about how to be an investor and real estate entrepreneur, <strong>making content about the work he\u2019s doing<\/strong>.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"423\" alt=\"example of video content posted on Max Maxwells website\" class=\"wp-image-99889\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image.jpg 660w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image-300x192.jpg 300w\" data-lazy-data-sizes=\"(max-width: 660px) 100vw, 660px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"660\" height=\"423\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image.jpg\" alt=\"example of video content posted on Max Maxwells website\" class=\"wp-image-99889\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image.jpg 660w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Max-Maxwell-content-image-300x192.jpg 300w\" data-sizes=\"auto, (max-width: 660px) 100vw, 660px\"\/><\/noscript><\/figure>\n<p>Part of the package he offers to his subscribers is <a href=\"https:\/\/respona.com\/blog\/podcast-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">access to his podcast<\/a>, adding even more value for the fee they pay.\u00a0<\/p>\n<p>Your customers love to see your product in use, whether you sell something tangible like food or a service like career coaching.\u00a0<\/p>\n<p>Promote your business by showing people exactly what they\u2019ll get. You need to appeal to their emotions with video content to convert them from watchers into buyers.\u00a0<\/p>\n<p><strong>Show your audience the pain points you solve<\/strong> or the lifestyle they\u2019re buying into when they do business with you. Videos make this type of connection really easy because you can show what you mean rather than tell.<\/p>\n<p>Our final example is next.<\/p>\n<h3 id=\"h-example-blue-banana\"><strong>Example: Blue Banana<\/strong><\/h3>\n<p>Blue Banana is an adventure clothing brand that\u2019s all about a lifestyle and doing what you enjoy.\u00a0<\/p>\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"535\" height=\"1024\" alt=\"Example of company Blue Banana posting videos on their Instagram page\" class=\"wp-image-99890\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-535x1024.jpg 535w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-157x300.jpg 157w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-768x1471.jpg 768w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-802x1536.jpg 802w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-1069x2048.jpg 1069w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1.jpg 1080w\" data-lazy-data-sizes=\"(max-width: 535px) 100vw, 535px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-535x1024.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"535\" height=\"1024\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-535x1024.jpg\" alt=\"Example of company Blue Banana posting videos on their Instagram page\" class=\"wp-image-99890\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-535x1024.jpg 535w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-157x300.jpg 157w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-768x1471.jpg 768w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-802x1536.jpg 802w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1-1069x2048.jpg 1069w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-1.jpg 1080w\" data-sizes=\"auto, (max-width: 535px) 100vw, 535px\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/www.instagram.com\/reel\/CYXNFWgtFTk\/?utm_medium=copy_link\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Instagram<\/a><\/figcaption><\/figure>\n<p>The reels it posts on Instagram sell that lifestyle perfectly, showing the clothing in a whole bunch of adventurous settings.\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"965\" alt=\"Example of company Blue Banana using videos in Instagram\" class=\"wp-image-99892\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image.jpg 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image-155x300.jpg 155w\" data-lazy-data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image.jpg\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"965\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image.jpg\" alt=\"Example of company Blue Banana using videos in Instagram\" class=\"wp-image-99892\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image.jpg 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-Banana-2-image-155x300.jpg 155w\" data-sizes=\"auto, (max-width: 500px) 100vw, 500px\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/www.instagram.com\/reel\/CYbaCLtLiDo\/?utm_medium=copy_link\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Instagram<\/a><\/figcaption><\/figure>\n<p>Its audience gets to see the products in use \u2013 skydiving, snowboarding, freediving\u2026\u00a0<\/p>\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"1000\" alt=\"A video on Instragram from company Blue Banana\" class=\"wp-image-99894\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image.png 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image-150x300.png 150w\" data-lazy-data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image.png\"\/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"1000\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image.png\" alt=\"A video on Instragram from company Blue Banana\" class=\"wp-image-99894\" data-srcset=\"https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image.png 500w, https:\/\/6elrmjmsbs335jwbeybarrry-wpengine.netdna-ssl.com\/wp-content\/uploads\/2022\/02\/Blue-banana-3-image-150x300.png 150w\" data-sizes=\"auto, (max-width: 500px) 100vw, 500px\"\/><\/noscript><figcaption>Image Source: <a href=\"https:\/\/www.instagram.com\/reel\/CYWdANCMS7O\/?utm_medium=copy_link\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Instagram<\/a><\/figcaption><\/figure>\n<p>It\u2019s all about the lifestyle with the videos it uses, which is part of the whole brand identity.\u00a0<\/p>\n<p>By using smart marketing in this developing medium, the brand is sure to be increasing sales and generating more revenue.\u00a0<\/p>\n<p>That\u2019s all our top tactics, so let\u2019s wrap this up.<\/p>\n<h2 id=\"h-ready-to-generate-revenue-for-your-business-using-video\">Ready to generate revenue for your business using video?\u00a0<\/h2>\n<p>Have you found inspiration to start using video in your business?\u00a0<\/p>\n<p>Whether you use video for marketing like telling your story or demonstrating your products, or you generate revenue from selling video content like an online course or a subscription site, you can definitely boost your business.<\/p>\n<p><strong>Video content will be worth the investment<\/strong> as you see long-term growth in your business.\u00a0<\/p>\n<\/p><\/div>\n<p><script async defer src=\"https:\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><br \/>\n<br \/><iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 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Video has become the focus of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-14526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>6 Ways to Generate More Revenue Using Videos in 2022 - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. 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