{"id":13252,"date":"2022-02-14T23:16:06","date_gmt":"2022-02-14T23:16:06","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/14\/why-do-people-hate-microsoft-bing\/"},"modified":"2022-02-14T23:16:06","modified_gmt":"2022-02-14T23:16:06","slug":"why-do-people-hate-microsoft-bing","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/14\/why-do-people-hate-microsoft-bing\/","title":{"rendered":"Why do people hate Microsoft Bing?"},"content":{"rendered":"

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A recent report from The Verge <\/em><\/a>illustrates not everyone follows what the tech press deems a good search engine.<\/p>\n

For example, lots of people use Bing instead of Google for their internet search needs. If this shocks you because, \u201cBing is trash,\u201d keep reading.<\/p>\n

Though I didn\u2019t find The Verge<\/em> report surprising, one recurring line that comes up is Bing works for people 95 percent of the time \u2014 but if the Microsoft-owned search engine does work well, why does it get so much hate online?<\/p>\n

Searching for the truth<\/h2>\n

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In an effort to track down a reason why everyone seems to hate Bing, I stumbled across two articles, including one from 2018 and the other from 2013 (people have hated Bing for a long time). Together they tell an interesting story regarding why Bing has been banished from the tech conscience.<\/p>\n

The most important story is a report from 2018 where Brian Barrett wrote a feature for Wired<\/a>\u00a0<\/em>about what it\u2019s like to use Bing for three months straight.<\/p>\n

His main takeaway is that \u201csearch is search is search.\u201d This is in line with what The Verge\u2019s <\/em>report discovered \u2014 search on the internet is a thruway, and in most cases, a search engine from any major company will take you where you need to go.<\/p>\n

However, once Barrett delves into the details, he mentions where Bing falls off the rails. His first discovery is that Google is better at finding specific news articles since he struggled to use Bing to bring up older Wired stories he was trying to reference for his work. I can confirm Bing wasn\u2019t as good as Google when I tried similar tests with several of my MobileSyrup<\/em> articles from 2022.<\/p>\n

Another annoying Bing search-foul is while the engine sources videos from YouTube, it pushes you to watch them on MSN. This means you need to click twice and load two web pages to get to the actual YouTube page.<\/p>\n

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\u201cIs it the best search engine around? No, probably not. But is it bad? Not really \u2014 just slightly less efficient.\u201d<\/em><\/p>\n<\/blockquote>\n

Barrett\u2019s breaking point is recipes. Instead of taking him to the site that actually hosts the content, Bing becomes the middleman by trying to show the recipes as a card between him and his destination. The search engine has since eased up on this specific quirk, but it\u2019s still less efficient than Google.<\/p>\n

The other imposing negative coming out of the Wired\u00a0<\/em>report is that it went live in 2018. That means that one of the largest tech publications in North America published a genuine critique of Bing four years ago, and Microsoft has done little to address it.<\/p>\n

At least when the tech press decided to (rightly) tear into Apple Maps after its disastrous launch in 2012, Apple spent the next few years working to solve the service\u2019s problems. And even to this day, Apple Maps is still being updated and featured prominently at Apple\u2019s live events.<\/p>\n

This leads us to the other interesting article that I uncovered. While this source may be a little older, it looks more at the psychology of the internet mentality, rather than the actual features of the search engine.<\/p>\n

The article from BetaNews<\/em><\/a> sources a study that placed similar search result pages in front of users, including one page with Google as the headline and the other featured Bing. No matter what was on the pages or where the results were from, people selected Google since they trusted that brand more \u2014 or really hate Bing.<\/p>\n

Let\u2019s wrap this thing up<\/h2>\n

After tumbling down this Bing-psychology rabbit hole, it\u2019s led me to a few conclusions.<\/p>\n

First off, people use Bing. Is it the best search engine around? No, probably not. But is it bad? Not really \u2014 just slightly less efficient.<\/p>\n

Therefore, if the internet tells you something is bad, maybe don\u2019t pile on unless you actually have used that product and found it didn\u2019t work for you. As we learned from Wired<\/em> and The Verge<\/em>, Bing is fine and maybe we\u2019re all overreacting a bit.<\/p>\n

Source: Wired<\/a>, The Verge<\/a>, Beta News<\/a><\/p>\n<\/div>\n