{"id":128660,"date":"2026-05-28T00:56:16","date_gmt":"2026-05-28T00:56:16","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/"},"modified":"2026-05-28T00:57:26","modified_gmt":"2026-05-28T00:57:26","slug":"do-you-really-need-a-crm-mailrelay-could-be-it","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/","title":{"rendered":"Do you really need a CRM? Mailrelay could be it"},"content":{"rendered":"<p> <a href=\"https:\/\/go.fiverr.com\/visit\/?bta=1052423&nci=17043\" Target=\"_Top\"><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/fiverr.ck-cdn.com\/tn\/serve\/?cid=40081059\"  width=\"601\" height=\"201\"><\/a>\n<\/p>\n<div>\n<p><strong>Is it necessary to have a CRM for what you are promoting?<\/strong> When is it price it and when can or not it&#8217;s a ineffective expense?<\/p>\n<p>Like all device for what you are promoting, all of it depends upon how a lot you get out of it.<\/p>\n<p><strong>If it presents utility, it is sensible; if it solely represents an expense, it doesn&#8217;t.<\/strong><\/p>\n<p>The query then could be:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Does your system want a posh gross sales funnel with buyer standing administration? Or would e mail gross sales communication be sufficient?<\/strong><\/li>\n<\/ul>\n<p>In case you primarily must construct a relationship with contacts, nurture leads, and promote by way of e mail, Mailrelay could be greater than sufficient for you.<\/p>\n<p><strong>With out pointless complexity, simply what you want.<\/strong><\/p>\n<p>Why an e mail advertising device?<\/p>\n<p>Keep in mind that emails will promote. E-mail advertising stays one of many advertising instruments with the very best <a href=\"https:\/\/mailrelay.com\/en\/glossary\/roi-return-on-investment\/\" target=\"_blank\" rel=\"noreferrer noopener\">ROI<\/a>.<\/p>\n<p>If an e mail advertising device, like Mailrelay, means that you can handle your contacts and convert them into prospects, you may not want the rest.<\/p>\n<h2 class=\"wp-block-heading\"><span id=\"CRM_vs_Email_marketing_software\">CRM vs E-mail advertising software program<\/span><\/h2>\n<p><strong><a href=\"https:\/\/mailrelay.com\/es\/glosario\/crm-customer-relationship-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">CRM <\/a> (Buyer Relationship Administration) is the device or software program that means that you can handle buyer relationship processes, but additionally the technique itself.<\/strong><\/p>\n<p><strong>It&#8217;s a system that helps handle interactions with present and potential prospects. <\/strong><\/p>\n<p>The target is twofold.<\/p>\n<p>To transform potential prospects into prospects.<\/p>\n<p>And to take care of contact with present prospects so that they purchase once more.<\/p>\n<p>Though in actuality, a CRM covers extra various capabilities:<\/p>\n<ul class=\"wp-block-list\">\n<li>Gross sales<\/li>\n<li>Advertising<\/li>\n<li>Customer support<\/li>\n<li>And digital commerce<\/li>\n<\/ul>\n<p>The last word aim, in fact, is to promote.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"And_email_marketing\">And e mail advertising?<\/span><\/h3>\n<p>E-mail advertising can also be used to retailer contacts and preserve communication with them.<\/p>\n<p><strong>In these elements, an e mail advertising device is just like a CRM.<\/strong><\/p>\n<p>We are able to have a look at it kind of like this:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>A CRM organizes gross sales alternatives, duties, and business follow-up. <\/strong><\/li>\n<li>An <strong>e mail advertising device <\/strong> organizes contacts, segmentation, automation, and creates studies, to enhance e mail campaigns.<\/li>\n<\/ul>\n<p>Maybe a very powerful distinction is business follow-up.<\/p>\n<p><strong>An e mail advertising device normally doesn\u2019t place as a lot emphasis on this half.<\/strong><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1.jpg\" alt=\"Obvious signs that you will need a powerful sales CRM\" class=\"wp-image-88339\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/generic-online-marketing-1-60x25.jpg 60w\" data-sizes=\"auto, (max-width: 830px) 100vw, 830px\"\/><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"Signs_that_make_it_obvious_you_need_a_powerful_sales_CRM\">Indicators that make it apparent you want a strong gross sales CRM<\/span><\/h2>\n<p>There are conditions the place a CRM is crucial.<\/p>\n<p>As a result of in any other case, you&#8217;ll lose some traceability of contacts and a few management over their evolution within the gross sales funnel.<\/p>\n<p><strong>What are these indicators?<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>A number of individuals handle leads on the identical time and there are frequent reassignments.<\/li>\n<li>A lead will undergo totally different phases that require totally different particular remedies<\/li>\n<li>You want to have the ability to schedule duties like calls, conferences, and reminders for every contact<\/li>\n<li>It&#8217;s worthwhile to measure efficiency by salesperson, channel, or stage<\/li>\n<\/ul>\n<p>If all that is a part of what you are promoting\u2019s common operations, you in all probability want a whole CRM software program, as they normally supply options to handle these processes.<\/p>\n<p><strong>However, and that is necessary.<\/strong><\/p>\n<p>A CRM wants communication to occur; if leads don\u2019t obtain messages, they received\u2019t advance within the funnel.<\/p>\n<p><strong>That&#8217;s the reason, even with a gross sales system, e mail advertising remains to be crucial. <\/strong><\/p>\n<p>The CRM would mean you can extract the precise section of contacts which might be in a sure part of the funnel, and the e-mail advertising device to ship a marketing campaign to these contacts.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox.jpg\" alt=\"When would an email marketing tool be enough for you?\" class=\"wp-image-88388\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-settings-checkbox-60x25.jpg 60w\" data-sizes=\"auto, (max-width: 830px) 100vw, 830px\"\/><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"When_would_an_email_marketing_tool_be_enough_for_you\">When would an e mail advertising device be sufficient for you?<\/span><\/h2>\n<p>As we&#8217;ve got seen, a CRM could be helpful in very particular wants.<\/p>\n<p>If what you want most is the communication half, an e mail advertising device could possibly be greater than sufficient in lots of circumstances:<\/p>\n<ul class=\"wp-block-list\">\n<li>The kind of listing, primarily targeted on contacts, subscribers, and prospects. That&#8217;s, there aren&#8217;t any blurrier separations, like a extremely  potential buyer.<\/li>\n<li>Your gross sales course of doesn\u2019t rely on a big gross sales group. However on content material and recurrently contacting potential prospects.<\/li>\n<li><strong>Pretty linear actions <\/strong> (no monitoring of contacts transferring backwards and forwards within the funnel): <a href=\"https:\/\/mailrelay.com\/en\/glossary\/newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletters<\/a>, launches, funnels, nurturing, and reactivation.<\/li>\n<\/ul>\n<p>In different phrases, you primarily must handle contacts and ship them related messages.<\/p>\n<p>There is no such thing as a complicated course of the place potential prospects transfer ahead and backward.<\/p>\n<p><strong>An e mail advertising device is generally all you want if:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>What you want is to promote utilizing e mail advertising<\/li>\n<li>It\u2019s sufficient to know what emails a contact has obtained and what they\u2019ve accomplished with them (open, click on)<\/li>\n<li>It is sufficient to create easy automations<\/li>\n<li>You don\u2019t want a number of salespeople to handle the evolution of the identical contact<\/li>\n<li>If understanding <a href=\"https:\/\/mailrelay.com\/en\/glossary\/open-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\">open rates <\/a> and <a href=\"https:\/\/mailrelay.com\/en\/glossary\/ctr-click-through-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\">CTR <\/a> is sufficient for you<\/li>\n<\/ul>\n<p>In these circumstances, an e mail device will serve you completely.<\/p>\n<p><strong>That doesn\u2019t imply you possibly can\u2019t mix each instruments, a CRM and an e mail advertising service.<\/strong><\/p>\n<p>In truth, in lots of circumstances, utilizing each would be the finest resolution.<\/p>\n<p>E-mail advertising normally has a really excessive <a href=\"https:\/\/mailrelay.com\/en\/glossary\/roi-return-on-investment\/\" target=\"_blank\" rel=\"noreferrer noopener\">ROI<\/a>, so mass e mail campaigns, well-segmented with a CRM, might be very worthwhile.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1.jpg\" alt=\"How to use Mailrelay as a CRM focused on email marketing\" class=\"wp-image-88397\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/email-contact-list-1-60x25.jpg 60w\" data-sizes=\"auto, (max-width: 830px) 100vw, 830px\"\/><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"How_to_use_Mailrelay_as_a_CRM_focused_on_email_marketing\">How one can use Mailrelay as a CRM targeted on e mail advertising<\/span><\/h2>\n<p>Mailrelay is an e mail advertising device, sure.<\/p>\n<p>However it means that you can carry out the essential actions you&#8217;ll count on from a easy CRM:<\/p>\n<p><strong>What are we going to do?<\/strong><\/p>\n<p>Use Mailrelay in a means that means that you can section, <a href=\"https:\/\/mailrelay.com\/en\/blog\/2019\/03\/14\/mailrelay-v3-custom-fields-newsletters-and-email-campaign-targeting\/\" target=\"_blank\" rel=\"noreferrer noopener\">create funnels<\/a>, and ship customized emails.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_First_step_create_basic_groups\">\u00b7 First step: create fundamental teams<\/span><\/h3>\n<p>In your Mailrelay panel you possibly can go to the <strong>Subscribers \u2013 Teams <\/strong> menu and create the teams you want; I will provide you with a fundamental instance:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"786\" height=\"632\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay.png\" alt=\"example of basic groups in Mailrelay\" class=\"wp-image-88405\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay.png 786w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay-300x241.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay-768x618.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay-110x88.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-grupos-basicos-Mailrelay-60x48.png 60w\" data-sizes=\"auto, (max-width: 786px) 100vw, 786px\"\/><\/figure>\n<p>Right here we&#8217;re making a fundamental division by scenario in a hypothetical gross sales funnel:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>New contacts: <\/strong> these could be the contacts that simply registered, these coming into the funnel<\/li>\n<li><strong> contacts: <\/strong> could possibly be those that have clicked on a particular hyperlink in one among your campaigns<\/li>\n<li><strong>Uninterested contacts: <\/strong> could possibly be the contacts who haven\u2019t clicked on a particular hyperlink<\/li>\n<\/ul>\n<p>This can be a fundamental division, as a easy instance.<\/p>\n<p>You may create many extra teams that reply to totally different segmentations you have already got or plan to do.<\/p>\n<p><strong>These teams could be like a form of listing the place contacts are saved so you possibly can work with them later.<\/strong><\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Expand_information_with_custom_fields\">\u00b7 Increase info with customized fields<\/span><\/h3>\n<p>Teams mean you can create fundamental divisions.<\/p>\n<p>However you possibly can develop on extra info with customized fields within the <strong>Subscribers \u2013 Customized fields <\/strong> menu.<\/p>\n<p>Like earlier than, I\u2019ll provide you with a fundamental instance:<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"568\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-1024x568.png\" alt=\"examples of custom fields in Mailrelay\" class=\"wp-image-88411\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-1024x568.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-300x167.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-768x426.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-110x61.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay-60x33.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplos-de-campos-personalizados-Mailrelay.png 1153w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n<p>On this case we&#8217;ve got created 5 checkbox-type customized fields:<\/p>\n<ul class=\"wp-block-list\">\n<li>Recurring buyer<\/li>\n<li>Buyer<\/li>\n<li>Excessive potential lead<\/li>\n<li>Medium potential lead<\/li>\n<li>Low potential lead<\/li>\n<\/ul>\n<p><strong>These are fields that may mean you can label contacts and their standing.<\/strong><\/p>\n<p>For instance, if there&#8217;s a contact you worth as a \u2018excessive potential lead\u2019 you possibly can edit and mark them that means:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"816\" height=\"659\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto.png\" alt=\"\" class=\"wp-image-88416\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto.png 816w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto-300x242.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto-768x620.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto-110x89.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/edicion-de-campos-personalizados-de-un-contacto-60x48.png 60w\" data-sizes=\"auto, (max-width: 816px) 100vw, 816px\"\/><\/figure>\n<p>This manner this contact could be marked with that worth.<\/p>\n<p><strong>What may you do with this knowledge?<\/strong><\/p>\n<p>The subsequent step.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Segment_your_list_based_on_the_value_of_custom_fields\">\u00b7 Phase your listing primarily based on the worth of customized fields<\/span><\/h3>\n<p>Within the <strong>Subscribers \u2013 Segmentation <\/strong> menu you will see the Mailrelay segmentation device.<\/p>\n<p>Maybe not as highly effective as a devoted CRM, however it can serve to section your contacts completely for e mail campaigns.<\/p>\n<p>As an illustration<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"682\" height=\"495\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/creacion-de-un-segmento-en-base-a-un-campo-personalizado.png\" alt=\"creating a segment based on a custom field\" class=\"wp-image-88423\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/creacion-de-un-segmento-en-base-a-un-campo-personalizado.png 682w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/creacion-de-un-segmento-en-base-a-un-campo-personalizado-300x218.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/creacion-de-un-segmento-en-base-a-un-campo-personalizado-110x80.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/creacion-de-un-segmento-en-base-a-un-campo-personalizado-60x44.png 60w\" data-sizes=\"auto, (max-width: 682px) 100vw, 682px\"\/><\/figure>\n<p>This device means that you can create a section, or a bunch, primarily based on sure situations.<\/p>\n<p><strong>What&#8217;s the distinction?<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>A section is dynamic; contacts that meet the situation will mechanically enter the section. Those that cease assembly it will likely be eliminated.<\/li>\n<li>Within the case of teams, they&#8217;re static; they may embrace the contacts that meet the situation in the meanwhile you click on \u2018create group\u2019.<\/li>\n<\/ul>\n<p>In each circumstances, it means that you can choose and work with the contacts that meet the situation, or situations, you&#8217;ve gotten set.<\/p>\n<p>That is how one can create fully <a href=\"https:\/\/mailrelay.com\/en\/blog\/2019\/03\/14\/mailrelay-v3-custom-fields-newsletters-and-email-campaign-targeting\/\" target=\"_blank\" rel=\"noreferrer noopener\">personalized campaigns<\/a>.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_You_can_also_import_contacts_with_these_custom_fields\">\u00b7 You too can import contacts with these customized fields<\/span><\/h3>\n<p>You could have already got an exterior contact listing with these customized fields.<\/p>\n<p>For instance, when you have a CRM, you might be able to generate a CSV file with the fields you want and their values, and import that file immediately into Mailrelay.<\/p>\n<p>From the <strong>Subscribers \u2013 Imports <\/strong> menu.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Prepare_your_newsletters\">\u00b7 Put together your newsletters<\/span><\/h3>\n<p>The subsequent step could possibly be making ready a <a href=\"https:\/\/mailrelay.com\/en\/glossary\/newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletter <\/a> that comprises a hyperlink that, if clicked, means that you can detect the contacts\u2019 curiosity.<\/p>\n<p>As an illustration<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"437\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-1024x437.png\" alt=\"newsletter example with Mailrelay\" class=\"wp-image-88432\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-1024x437.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-300x128.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-768x328.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-1536x655.png 1536w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-110x47.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace-60x26.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-newsletter-con-enlace.png 1611w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n<p>On this case it&#8217;s a easy publication, which might be despatched to our instance group \u2018<strong>new contacts\u2019 <\/strong> and features a hyperlink.<\/p>\n<p>We are able to once more create a section that checks for contacts who&#8217;ve clicked on the hyperlink demonstrating their curiosity:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"856\" height=\"726\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email.png\" alt=\"example of contact segmentation in Mailrelay with several conditions\" class=\"wp-image-88437\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email.png 856w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email-300x254.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email-768x651.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email-110x93.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-segmento-de-contactos-que-han-hecho-clic-en-un-enlace-de-email-60x51.png 60w\" data-sizes=\"auto, (max-width: 856px) 100vw, 856px\"\/><\/figure>\n<p><strong>On this case we&#8217;ve got a number of situations, and we wish \u2018all\u2019 of them to be met: <\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>That the subscriber has obtained a particular publication<\/li>\n<li>Contemplating the group they belong to, for extra safety<\/li>\n<li>And that they&#8217;ve clicked<\/li>\n<\/ul>\n<p>This manner you&#8217;ll have precisely these contacts.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Can_a_funnel_be_automated_to_classify_contacts\">\u00b7 Can a funnel be automated to categorise contacts?<\/span><\/h3>\n<p>Sure, you may also automate this course of we&#8217;ve got been .<\/p>\n<p>It could be, simplifying, one thing like this:<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"581\" height=\"871\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-automatizacion-en-Mailrelay.png\" alt=\"sales funnel automation example with Mailrelay\" class=\"wp-image-88442\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-automatizacion-en-Mailrelay.png 581w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-automatizacion-en-Mailrelay-200x300.png 200w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-automatizacion-en-Mailrelay-110x165.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/ejemplo-de-automatizacion-en-Mailrelay-40x60.png 40w\" data-sizes=\"auto, (max-width: 581px) 100vw, 581px\"\/><\/figure>\n<p><strong>What does this automation do?<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>It triggers when a contact is added to the \u2018<strong>new contacts<\/strong>\u2018 group<\/li>\n<li><strong>It sends an e mail \u2018Are you curious about our newest course?\u2019 <\/strong><\/li>\n<li>Wait at some point (so contacts have time to react to the emails)<\/li>\n<li>And test in the event that they clicked on the hyperlink we&#8217;re serious about or not<\/li>\n<li>Whether it is \u2018<strong>sure<\/strong>\u2018 it provides them to the <strong>\u2018 contacts<\/strong>\u2018 group<\/li>\n<li>In the event that they haven\u2019t clicked, it provides them to the \u2018<strong>Uninterested contacts<\/strong>\u2018 group<\/li>\n<\/ul>\n<p>This manner contacts are added to the decided teams, and thus you possibly can work with them in different phases of the <a href=\"https:\/\/mailrelay.com\/en\/glossary\/what-is-a-sales-funnel\/\" target=\"_blank\" rel=\"noreferrer noopener\">sales funnel<\/a>.<\/p>\n<p>It\u2019s not precisely a CRM however you are able to do numerous issues.<\/p>\n<p><strong>You may automate many issues:<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>Welcome automations<\/li>\n<li>Step-by-step funnels<\/li>\n<li>Cart restoration (WooCommerce)<\/li>\n<li>Birthday emails<\/li>\n<li>And so forth.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><span id=\"_Don8217t_forget_to_check_the_statistics\">\u00b7 Don\u2019t overlook to test the statistics<\/span><\/h3>\n<p>From all of your e mail campaigns you possibly can study necessary knowledge akin to:<\/p>\n<ul class=\"wp-block-list\">\n<li>Open fee<\/li>\n<li>Click on-through fee<\/li>\n<li>Greatest performing hyperlinks (warmth map)<\/li>\n<li>Bounced emails (to mechanically preserve your listing clear)<\/li>\n<li>Variety of unsubscribes<\/li>\n<li>Spam complaints<\/li>\n<\/ul>\n<p>All this <a href=\"https:\/\/mailrelay.com\/en\/blog\/2026\/04\/28\/boost-your-stats-exceed-25-open-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\">statistical information <\/a> retains your listing as wholesome as doable, so its effectiveness doesn\u2019t drop, and your outcomes are the absolute best.<\/p>\n<p>As well as, you&#8217;ll know which calls to motion are efficient, which hyperlinks are seen sufficient, which topic strains work and which don\u2019t.<\/p>\n<p><strong>Really helpful info for <a href=\"https:\/\/mailrelay.com\/es\/blog\/2026\/02\/17\/ventas-por-email-transforma-tu-newsletter-en-una-maquina-de-vender\/\" target=\"_blank\" rel=\"noreferrer noopener\">creating email campaigns <\/a> that promote.<\/strong><\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Use_a_visual_drag_and_drop_editor\">\u00b7 Use a visible drag and drop editor<\/span><\/h3>\n<p>Mailrelay\u2019s e mail editor could be very easy to make use of, simply drag and drop the weather the place you need them.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"446\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-1024x446.png\" alt=\"Mailrelay newsletter editor\" class=\"wp-image-88469\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-1024x446.png 1024w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-300x131.png 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-768x335.png 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-1536x669.png 1536w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-110x48.png 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay-60x26.png 60w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/editor-de-newsletters-de-Mailrelay.png 1891w\" data-sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n<p>This editor might be extra highly effective than what you&#8217;ve gotten in a traditional CRM.<\/p>\n<p>In truth, it even means that you can have conditional zones primarily based on variables, as we may see <a href=\"https:\/\/blog.mailrelay.com\/en\/2019\/03\/14\/mailrelay-v3-custom-fields-newsletters-and-email-campaign-targeting\/\">here<\/a>.<\/p>\n<p>On the finish of the day, the standard of the e-mail determines how straightforward it&#8217;s to persuade contacts.<\/p>\n<p><strong>An editor with the ability to create higher emails will allow you to promote.<\/strong><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion.jpg\" alt=\"Practical comparison: Mailrelay vs. other email marketing options\" class=\"wp-image-88474\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/writing-and-sales-persuasion-60x25.jpg 60w\" data-sizes=\"auto, (max-width: 830px) 100vw, 830px\"\/><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"Practical_comparison_Mailrelay_vs_other_email_marketing_options\">Sensible comparability: Mailrelay vs. different e mail advertising choices<\/span><\/h2>\n<p>On this mini comparability of e mail advertising instruments we&#8217;re going to have a look at a key level:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>The variety of emails that may be despatched totally free<\/strong><\/li>\n<\/ul>\n<p>It&#8217;s a quite simple comparability:<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Mailrelay\">\u00b7 Mailrelay:<\/span><\/h3>\n<p>It means that you can ship as much as 80,000 emails per 30 days totally free, to as much as 20,000 contacts, each month.<\/p>\n<p>With free assist all the time out there, by way of chat, ticket and e mail.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Mailjet\">\u00b7 Mailjet: <\/span><\/h3>\n<p>as much as 6,000 emails per 30 days, with a most of 200 per day. As well as, they point out free ticket assist throughout the first 30 days.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_MailerLite\">\u00b7 MailerLite: <\/span><\/h3>\n<p>500 subscribers and as much as 12,000 emails per 30 days on the free plan.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Acumbamail\">\u00b7 Acumbamail: <\/span><\/h3>\n<p>2,000 emails per 30 days within the free account. To a most of 250 subscribers.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Brevo\">\u00b7 Brevo: <\/span><\/h3>\n<p>300 each day emails.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Mailchimp\">\u00b7 Mailchimp: <\/span><\/h3>\n<p>As much as 250 contacts and 500 messages per 30 days, with a each day restrict.<\/p>\n<p>Help, solely by e mail and solely throughout the first 30 days, then solely out there for paid accounts.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"_Klaviyo\">\u00b7 Klaviyo: <\/span><\/h3>\n<p>As much as 500 emails per 30 days within the free account and assist for 60 days.<\/p>\n<p><strong>How can these limits have an effect on your organization?<\/strong><\/p>\n<p>A low each day restrict, for instance, can forestall a launch or a <a href=\"https:\/\/mailrelay.com\/en\/glossary\/newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener\">newsletter <\/a> on the most wanted time.<\/p>\n<p>The identical goes for the shortage of assist, which all the time turns into evident when it&#8217;s most wanted.<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"830\" height=\"340\" src=\"https:\/\/mailinvest.blog\/wp-content\/themes\/breek\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business.jpg\" alt=\"Frequently asked questions to decide if you need a CRM\" class=\"wp-image-88480\" data-srcset=\"https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business.jpg 830w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business-300x123.jpg 300w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business-768x315.jpg 768w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business-110x45.jpg 110w, https:\/\/mailrelay.com\/wp-content\/uploads\/2026\/02\/business-60x25.jpg 60w\" data-sizes=\"auto, (max-width: 830px) 100vw, 830px\"\/><\/figure>\n<h2 class=\"wp-block-heading\"><span id=\"Frequently_asked_questions_to_decide_if_you_need_a_CRM\">Often requested inquiries to resolve should you want a CRM<\/span><\/h2>\n<p>Earlier than we end, we are going to emphasize this key level: e mail advertising software program or CRM?<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"Can_Mailrelay_replace_a_CRM\">Can Mailrelay exchange a CRM?<\/span><\/h3>\n<p>In actuality, it could cowl the wants that almost all SMEs encounter each day:<\/p>\n<ul class=\"wp-block-list\">\n<li>Database<\/li>\n<li>Contact listing administration<\/li>\n<li>Segmentation<\/li>\n<li>Automation<\/li>\n<li>E-mail follow-up<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><span id=\"And_if_I_already_have_a_sales_CRM_does_it_make_sense_to_use_Mailrelay\">And if I have already got a gross sales CRM, does it make sense to make use of Mailrelay?<\/span><\/h3>\n<p>Sure, if you wish to professionalize your e mail advertising technique.<\/p>\n<p>You should use your gross sales device to section and Mailrelay to ship emails.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"What_type_of_business_usually_uses_Mailrelay_as_an_8220email_marketing_CRM8221\">What sort of enterprise normally makes use of Mailrelay as an \u201ce mail advertising CRM\u201d?<\/span><\/h3>\n<p>Companies whose gross sales technique requires a number of impacts, with numerous kinds of content material.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"What_do_I_need_to_start_my_database_in_Mailrelay\">What do I would like to begin my database in Mailrelay?<\/span><\/h3>\n<p>A listing, even a small one, and two or three helpful fields to assist section it.<\/p>\n<p>You then section as we&#8217;ve got seen on this article and create an automatic welcome.<\/p>\n<h3 class=\"wp-block-heading\"><span id=\"What_do_I_gain_with_a_CRM_approach_applied_to_email_marketing\">What do I acquire with a CRM method utilized to e mail advertising?<\/span><\/h3>\n<p>You acquire relevance and repetition.<\/p>\n<p><strong>Most gross sales don\u2019t occur on the primary interplay.<\/strong><\/p>\n<p>Extra impacts are crucial.<\/p>\n<p><strong>E-mail advertising means that you can do this: impression, work together, persuade.<\/strong><\/p>\n<h3 class=\"wp-block-heading\"><span id=\"Would_any_email_marketing_tool_work\">Would any e mail advertising device work?<\/span><\/h3>\n<p>Earlier than you resolve, I like to recommend you evaluation <a href=\"https:\/\/mailrelay.com\/es\/blog\/2026\/02\/10\/mailing-por-0-el-impacto-financiero-de-migrar-tus-contactos-a-mailrelay\/\" target=\"_blank\" rel=\"noreferrer noopener\">this article <\/a> the place we consider the financial savings and benefits of migrating to Mailrelay.<\/p>\n<\/div>\n<iframe data-lazy=\"true\" data-src=\"https:\/\/www.fiverr.com\/gig_widgets?id=U2FsdGVkX18x7XQvttUTrv1oEqmGNGTgvvCUiUoJ\/AP4z\/UyMz8lXGOLpu15jIMxBbTR0gmD5uBoFvhC4KWeALQRp3h\/X\/AwcVD0K8Wj9H\/ZzYKzcCNHosB9oS4SCJJFWiN85P9ICAc4OgCoE\/wHKIY7CDkf2\/DQ1vqGvk4smVe5cRDEmrLPCWi4FC8p40VUhSmWQ5udCm0zoJtorgWv3vbDQw0kKYkwn39ozAnQXDe+YvWMxkLFWA+O3TFwkJvdkIK+\/AUSnRssPKt5WHY0FhNOxnSPcLslEL4G4\/RfP95ve99U+kRnDy3X+KtzdQLY+u935ghON\/o3UE4IMv9oN6JX9RnxzL\/LRcOgnHigxStSGPKsZYtnz8RWNVT\/rOLAibqiWJadC5MYHRbekF3eg6FOGrQGkXYbsn0+a5aovnlLCbLwIqY9fcS17UX8J235iQ6cdmHNbrPeS84CMm34RA==&affiliate_id=1052423&strip_google_tagmanager=true\" loading=\"lazy\" data-with-title=\"true\" class=\"fiverr_nga_frame\" frameborder=\"0\" height=\"350\" width=\"100%\" referrerpolicy=\"no-referrer-when-downgrade\" data-mode=\"random_gigs\" onload=\" var frame = this; var script = document.createElement('script'); script.addEventListener('load', function() { window.FW_SDK.register(frame); }); script.setAttribute('src', 'https:\/\/www.fiverr.com\/gig_widgets\/sdk'); document.body.appendChild(script); \" ><\/iframe>\n<br \/><a href=\"https:\/\/mailrelay.com\/en\/blog\/2026\/05\/26\/do-you-really-need-a-crm-mailrelay-could-be-it\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is it necessary to have a CRM for what you are promoting? When is it price it and when can or not it&#8217;s a ineffective&#8230;<\/p>\n","protected":false},"author":1,"featured_media":128661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-128660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-universe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Do you really need a CRM? Mailrelay could be it - mailinvest.blog<\/title>\n<meta name=\"description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Do you really need a CRM? Mailrelay could be it - mailinvest.blog\" \/>\n<meta property=\"og:description\" content=\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/\" \/>\n<meta property=\"og:site_name\" content=\"mailinvest.blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freelanceracademic\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-28T00:56:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-28T00:57:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin@mailinvest.blog\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin@mailinvest.blog\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/\"},\"author\":{\"name\":\"admin@mailinvest.blog\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/person\\\/012701c4c204d4e4ebd34f926cfd31a4\"},\"headline\":\"Do you really need a CRM? Mailrelay could be it\",\"datePublished\":\"2026-05-28T00:56:16+00:00\",\"dateModified\":\"2026-05-28T00:57:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/\"},\"wordCount\":2402,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png\",\"articleSection\":[\"Tech Universe\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/\",\"name\":\"Do you really need a CRM? Mailrelay could be it - mailinvest.blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png\",\"datePublished\":\"2026-05-28T00:56:16+00:00\",\"dateModified\":\"2026-05-28T00:57:26+00:00\",\"description\":\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what's new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png\",\"contentUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png\",\"width\":1024,\"height\":683},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/2026\\\/05\\\/28\\\/do-you-really-need-a-crm-mailrelay-could-be-it\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mailinvest.blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Do you really need a CRM? Mailrelay could be it\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#website\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/\",\"name\":\"mailinvest.blog\",\"description\":\"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis. mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.\",\"publisher\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/mailinvest.blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#organization\",\"name\":\"mailinvest\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/default.png\",\"contentUrl\":\"https:\\\/\\\/mailinvest.blog\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/default.png\",\"width\":1000,\"height\":1000,\"caption\":\"mailinvest\"},\"image\":{\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/freelanceracademic\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mailinvest.blog\\\/#\\\/schema\\\/person\\\/012701c4c204d4e4ebd34f926cfd31a4\",\"name\":\"admin@mailinvest.blog\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g\",\"caption\":\"admin@mailinvest.blog\"},\"sameAs\":[\"https:\\\/\\\/mailinvest.blog\",\"admin@mailinvest.blog\"],\"url\":\"https:\\\/\\\/mailinvest.blog\\\/index.php\\\/author\\\/adminmailinvest-blog\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Do you really need a CRM? Mailrelay could be it - mailinvest.blog","description":"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what's new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/","og_locale":"en_US","og_type":"article","og_title":"Do you really need a CRM? Mailrelay could be it - mailinvest.blog","og_description":"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what's new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.","og_url":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/","og_site_name":"mailinvest.blog","article_publisher":"https:\/\/www.facebook.com\/freelanceracademic\/","article_published_time":"2026-05-28T00:56:16+00:00","article_modified_time":"2026-05-28T00:57:26+00:00","og_image":[{"width":1024,"height":683,"url":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png","type":"image\/png"}],"author":"admin@mailinvest.blog","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin@mailinvest.blog","Est. reading time":"12 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#article","isPartOf":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/"},"author":{"name":"admin@mailinvest.blog","@id":"https:\/\/mailinvest.blog\/#\/schema\/person\/012701c4c204d4e4ebd34f926cfd31a4"},"headline":"Do you really need a CRM? Mailrelay could be it","datePublished":"2026-05-28T00:56:16+00:00","dateModified":"2026-05-28T00:57:26+00:00","mainEntityOfPage":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/"},"wordCount":2402,"commentCount":0,"publisher":{"@id":"https:\/\/mailinvest.blog\/#organization"},"image":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#primaryimage"},"thumbnailUrl":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png","articleSection":["Tech Universe"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/","url":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/","name":"Do you really need a CRM? Mailrelay could be it - mailinvest.blog","isPartOf":{"@id":"https:\/\/mailinvest.blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#primaryimage"},"image":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#primaryimage"},"thumbnailUrl":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png","datePublished":"2026-05-28T00:56:16+00:00","dateModified":"2026-05-28T00:57:26+00:00","description":"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis.mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what's new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.","breadcrumb":{"@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#primaryimage","url":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png","contentUrl":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2026\/05\/\u00bfRealmente-necesitas-un-CRM-Mailrelay-podria-serlo-1024x683.png","width":1024,"height":683},{"@type":"BreadcrumbList","@id":"https:\/\/mailinvest.blog\/index.php\/2026\/05\/28\/do-you-really-need-a-crm-mailrelay-could-be-it\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mailinvest.blog\/"},{"@type":"ListItem","position":2,"name":"Do you really need a CRM? Mailrelay could be it"}]},{"@type":"WebSite","@id":"https:\/\/mailinvest.blog\/#website","url":"https:\/\/mailinvest.blog\/","name":"mailinvest.blog","description":"Technology is forever changing, and there are always new pieces of technology to replace obsolete ones. Tons of people enjoy reading tech blogs on a daily basis. mailinvest.blog tracks all the latest consumer technology breakthroughs and shows you what&#039;s new, what matters and how technology can enrich your life. mailinvest.blog also provides the information, tools, and advice that helps when deciding what to buy.","publisher":{"@id":"https:\/\/mailinvest.blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mailinvest.blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/mailinvest.blog\/#organization","name":"mailinvest","url":"https:\/\/mailinvest.blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mailinvest.blog\/#\/schema\/logo\/image\/","url":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2022\/01\/default.png","contentUrl":"https:\/\/mailinvest.blog\/wp-content\/uploads\/2022\/01\/default.png","width":1000,"height":1000,"caption":"mailinvest"},"image":{"@id":"https:\/\/mailinvest.blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/freelanceracademic\/"]},{"@type":"Person","@id":"https:\/\/mailinvest.blog\/#\/schema\/person\/012701c4c204d4e4ebd34f926cfd31a4","name":"admin@mailinvest.blog","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/98ed217bd0f3d6a6dcae2d9b0c76e305b049a07275e315e1407e19ec8b08e139?s=96&d=mm&r=g","caption":"admin@mailinvest.blog"},"sameAs":["https:\/\/mailinvest.blog","admin@mailinvest.blog"],"url":"https:\/\/mailinvest.blog\/index.php\/author\/adminmailinvest-blog\/"}]}},"_links":{"self":[{"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/posts\/128660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/comments?post=128660"}],"version-history":[{"count":1,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/posts\/128660\/revisions"}],"predecessor-version":[{"id":128662,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/posts\/128660\/revisions\/128662"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/media\/128661"}],"wp:attachment":[{"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/media?parent=128660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/categories?post=128660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mailinvest.blog\/index.php\/wp-json\/wp\/v2\/tags?post=128660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}