{"id":12058,"date":"2022-02-11T01:34:09","date_gmt":"2022-02-11T01:34:09","guid":{"rendered":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/11\/apple-takes-majority-share-of-u-s-headphone-market-study-finds\/"},"modified":"2022-02-11T01:34:09","modified_gmt":"2022-02-11T01:34:09","slug":"apple-takes-majority-share-of-u-s-headphone-market-study-finds","status":"publish","type":"post","link":"https:\/\/mailinvest.blog\/index.php\/2022\/02\/11\/apple-takes-majority-share-of-u-s-headphone-market-study-finds\/","title":{"rendered":"Apple takes majority share of U.S. headphone market, study finds"},"content":{"rendered":"

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According to a recent study, nearly 50% of polled U.S. consumers own either Apple’s AirPods<\/a> or a product from Apple’s Beats lineup. <\/p>\n

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The study<\/a>, run by Statista, asked 4,220 adults between the ages of 18 and 64 in the United States about the headphones they use. It found that 34.4% of the responders used Apple’s AirPods. The survey didn’t specify between products in the AirPods lineup. <\/p>\n<\/div>\n

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Perhaps even more interesting was the fact that the second-highest share was Beats by Dre, also produced by Apple. Beats accounted for 15.3% of the market. <\/p>\n<\/div>\n

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The remaining shares were Bose at 12.5%, Samsung at 12.2%, JBL and Sony each account for 11.4%, Skullcandy at 8.4%, and LG Electronics at 7.0%. <\/p>\n<\/div>\n

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Launched in 2016, AirPods were Apple’s first foray into wireless earbuds. Since then, Apple has expanded the lineup to include the higher-end AirPods Pro<\/a> and the over-ear headphones AirPods Max<\/a>. <\/p>\n<\/div>\n

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In 2020, Apple’s AirPods and Beats dominated the audio wearable market. Apple shipped<\/a> an estimated 108.9 million AirPods and Beats devices throughout the year.<\/p>\n<\/div>\n<\/div>\n