Australia’s Competitors and Client Fee has fined Samsung Electronics AU$14 million ($9.6 million) for making for deceptive water resistance claims about 3.1 million smartphones.

The Fee (ACCC) says that between 2016 and 2018 Samsung marketed its Galaxy S7, S7 Edge, A5, A7, S8, S8 Plus and Word 8 smartphones as able to surviving brief submersions within the sea or contemporary water.

Because it occurs The Register attended the Australian launch of the Word 8 and watched on in wonder because it survived a quick dunking and bubbles appeared to emerge from throughout the gadget. Your correspondent recollects Samsung claiming that the waterproofing mirrored the goal of designing a telephone that might deal with Australia’s outdoor way of life.

However the ACCC has labelled adverts extolling water resistance as a function of the telephones deceptive.

“We reviewed lots of of complaints from customers who reported they skilled points with their Galaxy telephones after they have been uncovered to water and, in lots of instances, they reported their Galaxy telephone stopped working fully,” mentioned ACCC chair Gina Cass-Gottlieb.

The issue was not that the telephones leaked. Somewhat, Samsung didn’t advise that if the telephones have been charged after a dunking, there was a “materials prospect” the charging port would grow to be corroded and cease working.

“Previous to the launch of the Galaxy telephones, Samsung Australia’s mother or father firm, Samsung Electronics Co., Ltd., was already looking for to mitigate the results of this charging port corrosion brought on by charging following publicity to water” in accordance with an ACCC statement. “Regardless of this, Samsung Australia’s advertising and marketing marketing campaign promoted Galaxy telephones being utilized in swimming pools and sea water whereas there remained a fabric prospect the Galaxy telephones could be broken as a consequence of corrosion.”

The ACCC’s assertion factors out that the fines it’s permitted to levy have elevated significantly because the time of Samsung’s misconduct, so the corporate might have confronted a a lot increased invoice for its deceptive adverts. ®


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